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Why Amazon Wins

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Remember not so long ago I complained about Amazon's ebook download links disappearing? Well, they're back; I can download my Kindle books form the website again, just in time for my employer to be purchased by that etailing monolith. Soon, I will be an Amazon employee, a curious turn of events considering how we've occasionally pilloried them on this site. Granted, the most vocal pillorer (pillorizer? pilliorian?) has been Quackenbush, but I'm hardly innocent.

Here's the thing: My first ebook reader was a Palm Pilot in the late 90's, and I loved it. Later, when Palm sank, I bought a Sony Reader, the first real dedicated e-reader. When the first Kindle was released, I joined the choruses laughing at its hideous design and fearing Amazon's fomenting reach and power.

However, it wasn't long before it became clear that Sony wasn't really going to compete in hardware or software. Reluctantly, I switched to the Nook. And I was happy for a while. But now Barnes and Noble has fired its hardware engineering staff and looks to be eager to offload the whole platform as a money-loser and a failure. Meanwhile, on hardware and features, the Kindle is constantly improving, and is now better by every possible measure to any of its competitors.

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